To some extent, yes. Users can influence algorithmic feeds by interacting more with desired content—liking, commenting, or following certain accounts. Most platforms allow muting or unfollowing topics or users. TikTok lets you mark content as “not interested.” Facebook and Instagram let you “favorite” accounts or adjust feed settings.
However, full control is limited—platforms still decide what’s most engaging overall. Some platforms offer chronological options, but default feeds rely on algorithms. While personalization is helpful, it’s not always transparent. Being intentional with your activity and regularly reviewing settings can help steer what content algorithms prioritize in your feed.